From New York to Paris, in-person fashion shows are back. Reuters provides business, financial, national and international news to professionals via desktop terminals, the world's media organizations, industry events and directly to consumers. Models walked the 795 metre bridge, where traffic was stopped for 24 hours, wearing fitted, sporty designs with geometric patterns designed by Nicolas Ghesquire, artistic director of womens collections at Louis Vuitton. Access unmatched financial data, news and content in a highly-customised workflow experience on desktop, web and mobile. As well as being regularly photographed sporting Louis Vuitton outfits and bags, Padukone has previously modeled for the brand. The Fold - NZ WordPress Design & Development. Others recommend keeping an eye on emerging talent on popular platforms like Netflix. On Saturday the creator and director of 2021s Netflix hit drama Squid Game Hwang Dong-hyuk participated in the show scenography. BTS made a stylish statement at the Grammys last month when they turned up in custom Louis Vuitton suits now it turns out they may have been making a not-so-subtle announcement as well. LVMH's top fashion brand Louis Vuitton held its first-ever pre-fall fashion show on Saturday on a bridge in Seoul, the capital of a leading luxury market. Joining as new House Ambassadors, the world renowned Pop Icons @bts_bighit are recognized for their uplifting messages that impart a positive influence. Un post condiviso da Louis Vuitton (@louisvuitton). The rising global icon, who has more than 31 million followers on Instagram, Before signing on as a Louis Vuitton ambassador, Wang was also the face of Armani Perfume in APAC and Hennessy. Teen Vogue may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. Inside Louis Vuittons invite-only spring/summer 2023 trunk show in Singapore, 6 of Pharrell Williamss biggest luxury fashion collaborations, Yayoi Kusama wants her Louis Vuitton collaboration to bring joy. Finally, there is her keen instinct for fashion as a means of activism: As just one example, for her appearance at last years U.S. Open, where she won her third Grand Slam title, Osaka wore a series of protective face masks powerfully honoring Black victims of police brutality. All rights reserved. My association with Louis Vuitton is the latter. She joins Zendaya, Hoyeon, & J-hope in the list! The pop group shared similar sentiments: "Becoming global brand ambassadors for Louis Vuitton is a truly exciting moment for us. She joins Zendaya, Hoyeon, & J-hope in the list! The impressive location will see equally The deals speak to the broad appeal of these musicians, particularly in the US and Asia-Pacific, two key growth markets for luxury brands, particularly during the pandemic, says Avery Booker, chief operating officer at Content Commerce Insider, who has more than a decade of experience in global luxury market forecasting and digital marketing. His name is only known to die-hard tennis fans, but that was a fantastic strategy, says Brandwatchs Terry. Last week alone saw Louis Vuitton sign on boy band BTS as house ambassadors, and Tiffany & Co. tap Blackpink singer and recent solo artist Ros as its new global ambassador. Let us slide into your DMs. If I buy something I want it to really last me. Reuters, the news and media division of Thomson Reuters, is the worlds largest multimedia news provider, reaching billions of people worldwide every day. "I can't wait to share all the very exciting projects we are working on," the designer added. "When you're 18 and have just started earning, you don't even bother looking into a Louis Vuitton store when you walk past it because you know you're never going to be able to afford it," she is quoted as saying. At the end of April, Millie Bobby Brown posed for Louis Vuitton's Eyewear SS23 campaign, becoming an official brand ambassador for the fashion house headed by Nicolas Ghesquiere after years of wearing her creations on the red carpet-as she also did a few weeks later at the world premiere of the new season of Stranger Things. On Thursday, Louis Vuitton announced that the groups members Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook are their latest house ambassadors. Zendaya in the Louis Vuitton Capucines campaign. Its exactly like a global ambassador Screen for heightened risk individual and entities globally to help uncover hidden risks in business relationships and human networks. Check this out: 2023 Cond Nast. The exhaustive list of BTS brand collaborations proves the boys supremacy in the global entertainment scene. If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. Aside from their chart-topping music, BTS has quickly become an influential fashion force as well, with entire Reddit threads and Instagram accounts dedicated to their style. We want to hear it. BTS, meanwhile, have a playful and androgynous style, which is significant as more luxury brands blend mens and womens collections on the runway, he notes. "Im looking forward to every moment I will experience with Louis Vuitton as their global ambassador.. The septet comprising RM, Jin, Suga, J-Hope, Jimin, V, and Jung Kook have lured the whos who of the luxury market, clinching lucrative deals every now and then. "There are some things that are aspirational and then there are some things that are just completely out of your orbit. Speaking of Squid Game, the popular Netflix shows director, Hwang Dong-Hyuk, is collaborating with the French luxury brand for its inaugural pre-fall fashion show. Tune in below to see what Louis Vuitton has in store when its pre-fall 2023 fashion show goes live on Saturday, April 29, at 7 pm (Singapore time). Thats much less likely to be the case when people think about ambassadors because often theyre already multimillionaires. Exclusive news, data and analytics for financial market professionals, Reporting by Joyce Lee and Mimosa Spencer; editing by Barbara Lewis. Mert and Marcus. The handbag, crafted in full-grain Taurillon leather and outfitted with hand, shoulder, and cross-body styling options, is both practical and elegant. Her career and convictions are inspiring. Presenting the collection on the iconic Jamsugyo Bridge over the Hangang River beautifully captures Louis Vuittons long-standing relationship and shared values with this cosmopolitan city.. How to make Nike's Air Max Day relevant again? Aside from tennis, my most treasured passion is fashion, and there is no brand more iconic than Louis Vuitton, says Osaka. Thanks to the success ofSquid Game, her experience with the fashion house that catapulted her to new heights in the fashion world has come full circle and we love to see it. Build the strongest argument relying on authoritative content, attorney-editor expertise, and industry defining technology. K-Pop stars BTS have been announced as the latest global ambassadors of fashion house Louis Vuitton. Ad Choices. The pop superstars were officially introduced Thursday as the latest house ambassadors for Louis Vuitton. 2023 Cond Nast. House Ambassador is highest title at Louis Vuitton btw!! Maybe they want to shop but they also want to be entertained. In one of the highest profile events since chairman and CEO Pietro Beccari started at Louis Vuitton earlier this year, the runway on the lower level of the double-decker Jamsu bridge that spans the Han River was bathed in blue shadows. Its not a one-hour photoshoot but an ongoing relationship, he says. The 36-year-old Bollywood star's role was unveiled as part of a new handbag campaign, which sees her joining Emma Stone and Chinese actor Zhou Dongyu in a series of promotional shots. Louis Vuitton taps BTS as brand ambassadors K-pop superstars BTS have been named Louis Vuitton's latest brand ambassadors. The world was in one of the thickest, hardest stretches of the COVID pandemic. Her trajectory as an up-and-coming style star has been thrilling to watch as well. Louis Vuitton has named BTS as global ambassadors, making them the latest South Korean stars to lead a major LVMH brand. HoYeon Jung is the newest global ambassador for Louis Vuitton. Send us a tip using our anonymous form. The epicenter of runway news, street style, and emerging trends. Much of the desire for entertainment has to do with shortening attention spans, says Kellan Terry, director of communications and analyst at Brandwatch. Fashion juggernaut Louis Vuitton has tapped into the power of Netflix's Squid Game. n 77 del 13/5/2022, Met Gala: the best fashion moments of all time, From Lady Gaga in hot pink to Rihanna as a Papessa, And everything you need to know for this Gilded Glamour edition 2023, All the ways in which Vogue makes money with the Met Gala, From Instagram sponsorship to million-dollar ads, He is Ford's right-hand man, Peter Hawkings, COS presented its Atelier Collection in Paris, Like the celebrities of the early 2000s and the it-girls of today, Guests at the Met Gala are fighting over Karl Lagerfeld's vintage. At the Cruise 2023 show held at the Falk Institute in La Jolla, California, three weeks ago, by contrast, the stars in the front row ranged from Thai celebrity Urassaya Sperbund to actresses such as Chlo Grace Moretz, Euphoria's Maude Apatow, scream queens Samara Weaving and Emma Roberts, Bridgerton's Phoebe Dynevor, and bond girls Lea Seydoux and Ana de Armas. Since its premiere on September 17, the K-drama has taken over the world, producing a new crop of superstars so the timing of Louis Vuitton's announcement is more than perfect. Factbox: Why are Hollywood writers threatening to strike? Ethiopians savour first night of annual 'Addis Jazz Festival', Hollywood writers, studios stage last-minute talks as strike deadline looms, Soviet and Russian fashion icon Zaitsev dies - agencies. Its the latest in a long list of world-renowned locations and landmarks across the globe where Louis Vuitton has staged shows. Not all marketers are convinced though. For example, in Central and South America there are reggaeton stars who are super megastars over there. Breaks Down His Killer White House Correspondents Dinner Set, Pharrells Something in the Water Fest Cancels Final Day Due to Severe Weather, Stagecoach: Kane Brown Breaks Mental Health Stigma With 'Memory,' Talks Depression, Bernie Sanders: Many GOP Leaders 'Don't Even Believe in Democracy'. Blackpinks Lisa has more than 52 million followers on Instagram and an engagement rate of almost 10 per cent, according to data from Lefty. 32M followers View more on Instagram 58,244 likes prada Inspired by avant-garde cinema, the #PradaSS23 campaign places actors in intimate settings, creating unique roles. By Vogue Business in partnership with Snapchat, When you consider the traditional influencer, there is still a fairly obvious transactional element involved. How Louis Vuitton picks its celebrity ambassadors, 2023 nss magazine testata giornalistica registrata presso il Tribunale di Milano. On Thursday, Louis Vuitton named the K-pop icons its newest global ambassadors. The shocking news comes only 2 months after the show's premiere. This growth is also fueled by the brand's slow but steady opening to a wider range of celebrities, which now, in addition to those mentioned above, include both Old Hollywood symbolized by Julia Roberts and new media represented by Charli d'Amelio and Emma Chamberlain. In addition to Timberlake, other ambassadors such as Cate Blanchett, Naomi Osaka, HoYeon Jung, Zhou Dongyu and SUGA's Sweet as Honey Monogram. South Koreans have become the worlds biggest spenders per capita on personal luxury goods, splashing out an average of $325 a year, analysts at Morgan Stanley say. Naomi Osakas rapid ascent to success as a tennis champion has been, its safe to say, stratospheric. Even bothering vintage store owners in Los Angeles. Brands that dont have a big budget should keep an eye on emerging talent or other more accessible options. 2023 Rolling Stone, LLC. She joins Zendaya, Hoyeon, & J-hope in the list! In common with other European luxury houses, including Dior and Valentino, Vuitton has sought to tap into the global popularity and youth appeal of K-pop stars, naming them as ambassadors who wear and promote their clothes. Hoyeon walked theLouis Vuitton Spring 2017 ready-to-wear showin Paris, also taking part in the campaign for the collection. Instead of spending a million dollars on virtual influencers or a spot with BTS, he has a different suggestion: Find a hundred real individuals across TikTok, YouTube and other channels that your target market might be utilising and give them $10,000 to promote your brand. According toBoF,Louis Vuitton's red carpet-related mentions of the Oscars number 86,500, far fewer than Chanel and Dior, which have more than twice as many, but with much steadier growth than the other two brands over the years. CNN Actor Deepika Padukone has been appointed Louis Vuittons first ever Indian brand ambassador, the French luxury house announced Tuesday. Earlier this year, Louis Vuitton revealed it had signed BTS as global ambassadors, though at the time, exactly what they would be doing with the billion From K-Pop stars to viral moments: Who won fashion month on social media? The latest fashion news, beauty coverage, celebrity style, fashion week updates, culture reviews, and videos on Vogue.com. Does being leftist mean not taking care of one's image? 2023 Tatler Asia Limited. Zendaya has been announced as the newest face to join the Louis Vuitton family WORDS Elyssa Kostopoulos PHOTOGRAPHY Mert Alas & Marcus Piggot for Louis Vuitton PUBLISHED Fri, 21 Apr 2023 - 6:00 pm If Zendaya ever asked us, They strode out of a tunnel on chunky-heeled shoes in slick windbreakers, miniskirts that flared out and striped suits. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Cond Nast. At best, people were scared, sad, and exhausted. Not only is there her willingness to push the boundaries with fashion off the courtjust take her collaboration with the Japanese label ADEAM at New York Fashion Week last springbut also her use of style to embrace and celebrate her heritage, paying tribute to her Haitian roots by wearing everything from kente head wraps to Kerby Jean-Raymonds Pyer Moss. I am looking forward to this wonderful partnership which adds a modern chapter to the House, merging luxury and contemporary culture. All Rights Reserved. Rolling Stone is a part of Penske Media Corporation. The pop superstars were officially introduced Thursday as the latest house ambassadors for Louis Vuitton. As part of the new partnership, Jungkook, J-Hope, V, RM, Jin, Suga and Jimin will be teaming up with the French fashion house on a number of special projects and are expected to be outfitted in LV in upcoming performances and appearances. This comes after the fashion industry underwent a tumultuous year in 2020. Padukone has recently starred in campaigns for the likes of Levi's and Adidas, though her partnership with Louis Vuitton marks her first ambassador role for a luxury label. 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South Koreans have become the worlds biggest spenders per capita on personal luxury goods, splashing out an average of $325 a year, analysts at Morgan Stanley say. We are excited for our upcoming projects with Virgil Abloh," they shared. Vogue may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. And today, Naomi Osaka is debuting her first campaign with a luxury fashion house: Louis Vuitton. To become a global brand ambassador is truly a dream come true for me. Clearly, the feeling is mutual. I am in awe of Naomi, she stays true to herself and doesnt compromise on her values.. Our Standards: The Thomson Reuters Trust Principles. 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Top Western fashion influencer Chiara Ferragni, by comparison, has 23 million followers and a far lower engagement rate of 3 per cent (although still above the Instagram average of 2 per cent.) Here is an analysis of the ubiquity of TikTok, from its influence in different industries to its relationship with Gen Z. I cant wait to share all the very exciting projects we are working on.. In April, Louis Vuitton named K-pop group BTS as its global brand ambassadors, while Tiffany & Co. signed up Blackpink singer and recent solo artist Ros, who has also been Saint Laurents global ambassador since AW20. pic.twitter.com/WzRHWb3piB, Louis Vuitton (@LouisVuitton) April 23, 2021, In a statement, Louis Vuittons Mens Artistic Director, Virgil Abloh says that he spent time with the group to go over creative visions and ideas for the brand, though he stopped short of revealing what exactly the guys have in store. BTS has joined Louis Vuitton as global brand ambassadors. The series will be set in the same universe as the original show. The most comprehensive solution to manage all your complex and ever-expanding tax and compliance needs. Fashion juggernaut Louis Vuitton has tapped into the power of Squid Game, announcing Hoyeon Jung as its new global ambassador. The news comes three months after BTS helped drive millions of views to the house's men's fall 2021 digital presentation with a social media teaser campaign and one month after all seven superstars wore Louis Vuitton to the 2021 Grammy Awards. Working with someone like that in South America or Spain makes complete sense.. For the brands spring 2021 campaign, shot by creative director Nicolas Ghesquire, Osaka wears a playful, kaleidoscopic minidress that feels perfectly in keeping with the tennis pros love for bold color and print. It also marks the beginning of Osakas new and ongoing role as an ambassador for the house, with further collaborative projects in the pipeline. Few Western celebrities have the same vast and dedicated followings as K-pop stars, says Repelski. We're excited about this collaboration and can't wait to share the BTS Meal with the world," BIGHIT MUSIC, the label of BTS, said in a statement. Im not always the most responsible bag owner, so I might be throwing it around, it might get some real wear in it, you know, because I want to really use it, and it feels so sturdy.. The rising Korean fashion stars making a global imprint.
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louis vuitton global ambassador list